ROKiT BMW Motorrad WorldSBK 2026 Collection Lands at the WorldSBK Store!

The official ROKiT BMW Motorrad team has unveiled its 2026 collection—now available at the WorldSBK Store! Featuring refreshed colors for the new season, this latest drop keeps the essence that made it a fan favorite.

So what’s the secret behind its success? A perfect blend of sharp style and unmistakable racing identity, balanced with a clean, understated elegance. Add to that top-tier quality within the WorldSBK merchandise range—gear worn by the team itself, alongside riders Miguel Oliveira and Danilo Petrucci—and you’ve got a winning formula.

Feel the passion of the Bavarian brand and explore the ROKiT BMW 2026 collection. And if you’re a true die-hard fan, don’t forget to pair it with the BMW Motorrad Motorsport range!

ROKiT BMW Motorrad T-Shirt

The 2026 ROKiT BMW Motorrad T-shirt stays true to BMW’s signature style, now with a refreshed and more refined look that perfectly matches the brand’s DNA. For 2026, white takes on a bigger role across both the bike and the gear, sharing the spotlight with black.

The shirt features a black base, with white gaining prominence on the sleeves and lower side panels. These white sections house the technical sponsor logos, while the black front and back panels are reserved for BMW and ROKiT branding.

Separating the two main colors is a stitched stripe featuring the iconic BMW Motorsport tricolor: red, navy blue, and light blue. This stripe also appears on the left side of the front design, adding a modern yet classic touch that feels effortlessly premium. Is avaliable for man, woman and kid sizes.

ROKiT BMW Motorrad Polo

The 2026 ROKiT BMW polo closely mirrors the team T-shirt design. The key difference, of course, is the collar: a buttoned shirt-style collar in black that adds a touch of elegance while keeping that sporty edge typical of polos.

ROKiT BMW Motorrad Softshell

The 2026 ROKiT BMW softshell delivers the same high quality, with a design very similar to the T-shirt and polo. Long sleeves continue the white pattern, separated by the BMW Motorsport stripe, with sponsor logos placed along the upper sleeves.

It features a high collar in black and a full-zip closure, making it both practical and versatile for changing conditions.

ROKiT BMW Motorrad Rain Jacket

Built for tough weather, the 2026 ROKiT BMW rain jacket is made from high-quality, water-resistant materials—the same kind used by team members when conditions turn rough but the job must go on.

It features a high collar with a partial zip, finished with a rubberized seal to keep out cold and rain. The collar doubles as an adjustable hood with drawstrings.

Notably, the hood design ensures that the rear logos remain visible at all times—a consistent feature across the collection. On the back, you’ll find the team name, BMW and ROKiT logos, and the BMW Motorsport “M.” The lower rear section also includes the tricolor stripe and a small SMR (Shaun Muir Racing) logo.

ROKiT BMW Motorrad Gilet

The 2026 ROKiT BMW gilet is all about comfort and minimalism—perfect for layering and easy to combine with the rest of the collection.

It’s padded for warmth, with a high collar and a full-length zip featuring rubber insulation. The design is more streamlined: without sleeves, there are no technical sponsor logos, but both the front and back still showcase BMW, ROKiT, and BMW Motorsport branding, along with the signature tricolor stripe.

Pure BMW Motorrad style

What really sets the ROKiT BMW Motorrad merchandise collection apart is its ability to blend racing DNA with everyday usability. There’s a clear technical feel in every detail—everything looks engineered, not just styled. At the same time, there’s a premium, almost minimalist elegance that makes the gear just as at home off the track as it is in the paddock. It’s this balance between sport and sophistication that gives BMW Motorrad its unique identity in the world of two wheels.

BMW Motorrad’s design language has always walked a fine line between performance-driven aggression and refined German precision. It’s a style that doesn’t shout unnecessarily—but when it does, it’s with purpose.

Clean lines, sharp contrasts, and a strong focus on functionality define every piece, whether it’s a superbike like the M 1000 RR or a piece of team apparel. The iconic BMW Motorsport tricolor isn’t just decoration; it’s a symbol of racing heritage, instantly recognizable and carefully integrated into each design without overwhelming it.

BMW in WorldSBK: A Recent Success Story

Compared to its rivals, BMW’s journey in WorldSBK is relatively recent. While Japanese manufacturers and Ducati were already dominating the championship from its early days, BMW only joined in 2009.

After years without a true sportbike, BMW Motorrad launched the S 1000 RR—a 1000cc inline-four that was a bold statement of intent: to go head-to-head with the best in the Superbike segment.

And what better way to prove it than on track? That same year, BMW Motorrad entered the World Superbike Championship for the first time, with experienced riders Troy Corser and Rubén Xaus leading the charge.

By 2010, the team had secured its first podiums at Imola and Misano, followed by three more in 2011. Progress continued, and in 2012 BMW finished runner-up in the Constructors’ Championship, with Marco Melandri placing third in the riders’ standings.

In 2013, the official team was handed over to BMW Motorrad Italia. Despite strong results, including wins and podiums, BMW decided to pause its WorldSBK program.

The break didn’t last long. In 2016, BMW returned with an official team, and in 2019, the British structure Shaun Muir Racing (SMR) took over operations. Since then, progress has been steady.

The following year, BMW sharpened its edge with a new machine: the M 1000 RR. The package was completed in 2024 with the signing of Toprak Razgatlioglu. The Turkish star extracted the very best from the bike, delivering BMW Motorrad its first two WorldSBK titles.

The Spearhead of BMW Motorrad Motorsport

BMW and motorsport go hand in hand—and that’s just as true on two wheels. As early as 1923, with the launch of its first motorcycle, the R 32, BMW was already competing in events like Grand Prix races, the Isle of Man TT, and endurance classics such as the Bol d’Or.

That racing spirit continued after World War II, with notable success in Sidecar GP. Although the official team stopped competing in 1956, other teams continued to dominate using the RS 54, securing 19 consecutive constructors’ titles between 1955 and 1973.

BMW’s Superbike ambitions truly took shape in the United States—the birthplace of the category. In 1976, British rider Reg Pridmore became the first-ever AMA Superbike champion aboard a Butler & Smith–prepared BMW. That same year, the R 90 also claimed victory at the Isle of Man Production TT.

From the 1980s onward, BMW’s production models gradually moved away from pure sport, marking a pause in its racing story. But at the dawn of the 21st century, a new direction brought the brand back to the track.

First came the HP2 Sport Boxer, which competed in the Endurance World Championship in 2007 and 2008. Then arrived BMW Motorrad’s first modern superbike—the S 1000 RR—marking the beginning of its WorldSBK journey that continues to this day.

A best seller at WorlSBK Store for a reason

The 2026 ROKiT BMW Motorrad collection perfectly captures that spirit—performance-inspired, visually striking, and built with purpose. Whether you’re following every WorldSBK race or just want to carry a piece of that racing energy into your everyday life, this collection delivers exactly what you’d expect from BMW: precision, passion, and pure motorsport DNA.